Mother’s Choice.

We delivered a dynamic, inspiring brand for the new Mother’s Choice ‘Mini Champions’ programme. The programme invites little heroes from toddler to teens to discover the magic of community, compassion and leadership. Mediam Rare created an engaging brand for the Mini Champions programme that would appeal to both children and the wider Mother’s Choice community. We designed a set of assets with a human touch that echoed the programme’s goal of empowering children to understand that they can already start to make a difference in their communities from a young age.

Creative | Branding & Communications | Visual Identity Design | Print Collateral | Video

Animated Interstitials

Community Videos

The results.

  • Established an inspiring brand that all stakeholders were proud to rally around.

  • Successfully enlisted an inaugral group of Mini Champions participants.

  • Plans to bring the Mini Champions programme back again next year.

More work.

A chef decorating a multi-layered layered cake with red and green icing using a thin brush.

ifc Mall

Video Production | Property

A woman with dark hair wearing a black dress stands in the foreground, with colorful, illuminated architectural design in the background. A man in dark clothing stands further back, slightly blurred.

HKSTP

Video & Photography | Property

Interior view of a modern architectural structure with curved wooden panels and a lighted opening, displaying the phrase 'Crafted to Perfection'.

Tower 535

Video Production | Property